News

A Worthy Cause, An Impressive Site

On the pro bono front, Merit Mile has teamed with 9PickUp.com and Aid to Victims of Domestic Abuse to redesign and launch their new web presence. Aid to Victims of Domestic Abuse, otherwise known as AVDA, is a nonprofit organization

Thu Jun 2nd 2011
John Sternal
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Taming the Magento eCommerce Behemoth

When we learned we were developing a robust eCommerce solution for fashion company Laure Nell, I thought my various experiences with different CMS’ and standard eCommerce frameworks were sufficient enough to expect what was to come. From what we’d read on

Thu Jun 2nd 2011
Sarah Gibson
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Advertising. Itching the spot no other job can reach.

Advertising has got to be one of the greatest ways to make a living. The pace is frantic, deadlines often looming, and the landscape ever changing. Over the last two decades technology has revolutionized the way we work, think, create and communicate.

Thu Jun 2nd 2011
John Sternal
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A Best Practice for Website Data Backups and QA Testing

Two critical, yet often overlooked, aspects of website creation and management involve testing and backups. Often taken for granted and not included as part of the regular production cycle, these two tasks can make a world of difference.

Thu Jun 2nd 2011
Sarah Gibson
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Hostapaloooza Rocks the World of Cloud Computing and Earns a Gold ADDY in the Process

Rock ‘n roll was not just a musical revolution; it was also one of the main voices of a social revolution that focused on individuality, freedom of expression, and diversity. The rock ‘n roll generation defied convention and created massive industries such as personal

Thu Jun 2nd 2011
John Sternal
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You Can Score With Online Couponing, But It’s No Slam Dunk

For savvy retailers, e-coupons have become an explosive business builder—but the operative word is “savvy.” If you're a CPG retailer who hasn't added online couponing to your marketing mix, you need to. According to a recent Forrester

Thu Jun 2nd 2011
John Sternal
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Why Silverlight 4 is Redefining the Web

Since the release of Silverlight 4 and Windows Phone 7, we are starting to see a noticeable shift in how the Windows web platform is being used to benefit just about every area of the web. With Microsoft's recent announcement in their change of strategy

Tue Dec 7th 2010
Sarah Gibson
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Making Sense of Microsoft’s Cloud

By now you’ve undoubtedly seen the numerous “To the Cloud!” commercials or come across of the many “Cloud Power” print campaigns that Microsoft has been actively promoting recently. As a SMB business owner, or road warrior passing

Mon Dec 6th 2010
Sarah Gibson
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Cloud for the Masses, Office 365 for Small Businesses

Microsoft has just released Office 365, a cloud-based collaboration tool aimed at businesses of all sizes. Now SMBs can test the waters of cloud computing, while increasing productivity. Essentially all the documents, files, contacts, calendar needed to run your business

Fri Nov 5th 2010
Sarah Gibson
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Want Awareness and Demand in the Virtual World? Then Advertise in the Real World.

With the advent of Web 2.0, who needs offline advertising? You do. Read on to learn how offline awareness and demand generation tactics such as television, radio and outdoor advertising is still a critical part of the media mix equation. When e-commerce was younger

Fri Jun 4th 2010
John Sternal
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Macro Marketing: Ready for Your Mid-Year Review?

With only 6 weeks left until 2010 business half-time, there is no better time than the present to assess your work-in-progress marketing successes, challenges and balance of year opportunities. Here are 3 suggestions for your mid-year marketing review process

Sat May 15th 2010
John Sternal
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InterOrganization Network (ION) Executive Officers

Conducting research on the status of women participating on U.S. public company boards. bq. “2010 is proving to be an exciting year and one in which we hope to see some progress in achieving our mission. We will continue to benchmark our successes and challenges, and plan to accelerate our efforts

Tue May 11th 2010
Sarah Gibson
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Windows vs. Linux – The Right Fit for Your Business?

As things stand today, when it comes to web hosting & web development, there are two major platforms when selecting a base for your corporate website – Windows or Linux. As a SMB (small-midsize business) owner, selecting the right platform may seem like a tough decision.

Wed May 5th 2010
Sarah Gibson
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The Next Phase of Growth for Hosting University

The much anticipated next iteration of Microsoft Hosting University is now live and being adopted by Microsoft resellers worldwide. Read on to learn more about how this simple and effective Windows Server hosting portal has evolved. Out with the old and in with the new.

Tue May 4th 2010
Sarah Gibson
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Do You Hear Voices?

I once opined that there is no such thing as an Internet style of copywriting. There is only good and bad copywriting, and good copywriting is chiefly characterized by brevity and clarity, no matter what medium it appears in.

Fri Apr 30th 2010
John Sternal
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Marketing Cloud Computing to the SMB

The provisioning of dynamically scalable and often times virtualized resources as a service over the Internet – whoa – not exactly the most the consumable or actionable descriptor a cloud services provider should go to market with when targeting a SMB (small-to-medium sized business).

Sat Feb 13th 2010
Sarah Gibson
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Google Intelligence

Google has recently released a new feature called “Intelligence” (currently in Beta). Enterprise analytics companies including Coremetrics, Omniture and WebTrends must be left scratching their heads as Google has yet released another tool – FREE of charge.

Sat Dec 5th 2009
Sarah Gibson
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Women Executive Leadership CMS Case Study

In today’s world of web development there is no lack of Content Management Systems (CMS) from which to choose when developing a web site – either for internal use or for clients. How do you go about selecting the right CMS for the job? As with many development decisions

Thu Nov 12th 2009
Sarah Gibson
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Selecting the Right Web Programming Language

When approaching a web development project, whether it be for a public facing site or an intranet, one of the most important and often difficult decisions is selecting the right dynamic web development language. In today’s web development world, three major languages stand out – PHP, .NET, and ColdFusion. Each is suitable as a web […]

Tue Oct 13th 2009
Sarah Gibson
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Master New Tools for Effective Presentations

Business communications continue to evolve, and your ability to adapt may not only make for an effective presentation, but may also separate you from the pack in a volatile job climate. Most executives learned early on that a key to their success within their organization

Fri Sep 4th 2009
Sarah Gibson
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